Aaron Haskins
Digital Marketing Professional | Email Marketing and Social Media Specialist | Using SEO to elevate brands
- Role
- Marketing Analytics Strategist at Aramark
- Location
- Falls Church, VA, US
- LinkedIn followers
- 500 followers
About Aaron Haskins
I’m a marketer who genuinely likes figuring out why numbers move. For 8+ years, I’ve been…
Experience
Marketing Analytics Strategist
May 2023 — Present · Charlottesville, VA, US
Leads the preparation of performance analyses for paid media campaigns, achieving a 12% boost in ROI by identifying top-performing creatives through A/B testing.• Develops and delivers real-time KPI dashboards to monitor campaign metrics, increasing organic traffic by 15% and enabling data-driven adjustments.• Designs predictive modeling strategies to enhance customer activation by 12%, optimizing targeting and improving campaign efficiency.• Presents campaign outcomes and insights to senior leadership, driving a 20% ROI increase through refined customer segmentation and engagement strategies.
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