Aarchi Thakor

About Aarchi Thakor

Actively Seeking Digital Marketing position* As an aspiring Digital Marketing Specialist, I am passionate about leveraging creativity and analytics to design campaigns that enhance brand presence, foster engagement, and deliver measurable results. My long-term career goal is to contribute to global marketing teams by developing innovative, data-driven strategies that connect with diverse audiences.My academic background includes a First Class Honors BA in Business Management from Coventry University and an ongoing MS in Social Media & Mobile Marketing at Pace University (GPA: 3.95). Professionally, I bring hands-on experience as a PR & Marketing Intern at Louis Poulsen, where I contribute to influencer partnerships, campaign content, event support, and media monitoring. Additionally, I have held internships at The Celebrity Link and Krom Kreative, managing social media campaigns, designing branded content, and analyzing engagement metrics. Academically, I worked on a graduate research project in social media marketing and have developed projects such as a startup brand strategy for GreenCraze Box, providing market segmentation, positioning, and competitive analysis.I have cultivated a strong blend of creative and analytical skills, including social media strategy, SEO, PR & content creation, influencer collaboration, email marketing, and campaign design, paired with proficiency in Google Analytics, MS Excel and Qualtrics. This mix of expertise allows me to bridge storytelling with data insights to deliver impactful, results-driven marketing solutions.

Experience

1. Pr and Marketing Intern

   Louis Poulsen

   Sep 2025 — Present · New York, NY, US

   Researched and supported influencer partnerships, contributing to brand visibility across digital platforms.• Drafted creative copy and campaign materials, enhancing digital marketing and PR initiatives.• Coordinated media monitoring, reporting, and sample logistics to streamline press outreach.• Assisted in planning and execution of PR and marketing events to strengthen brand engagement.Technologies: Microsoft Teams, Microsoft Excel, Pinterest

Education

• Coventry University

  Bachelor of Arts - BA, Business Management

• Pace University

  Master of Science - MS, Digital Communications and Media/Multimedia