Aanchal Gupta

About Aanchal Gupta

With over 10 years of experience in digital sales, based out of Delhi. Working toward…

Experience

1. Co-founder & Director

   Quantafi Digital

   Apr 2020 — Present · IN

   Quantafi as it is meant to maximize the potential of every resource by enabling them to think big, giving them complex challenges to solve and providing opportunities to grow. Together as a team, we represent small packets of energy that propels towards achieving ROI for our advertisers and publisher partners.We help our clients to: 1. Drive User Acquisition on Mobile2. Generate relevant leads for their product3. Drive Inorganic Traffic for exponential growth4. Reach the relevant audience using Hyperlocal solutions5. Influencer Marketing6. Driving digital best practices to drive high ROAS My Current Role: 1. Leading the team in generating Revenue & Deliveries for the same2. Managing the P&L for the company3. Part of the Senior Leadership team to define key strategies across functions4. Responsible for partnership with potential partners to add value to their and our organisation growth5. People Management across operation and guiding them to achieve their personal and organisational goals6. Leading product line for Branding and Performance both and achieving company goals.

Education

• Maharashtra Institute of Technology

  B.Tech, Electronics & Telecommunication

  2005 — 2009

• Amity University

  MBA, Marketing & Telecom

  2009 — 2011

Skills

• Telecommunications
• Leadership
• Marketing Communications
• Crm
• Mobile Applications
• Business Development
• Digital Marketing
• Creative Development
• Media Planning
• Market Research
• Corporate Communications
• Online Advertising
• Public Relations
• Management
• Advertising
• Marketing Strategy
• Marketing
• Mobile Devices
• Key Account Management
• Product Management
• Training
• Mobile Marketing
• Competitive Analysis
• Creative Direction
• Team Management