Amanda Álvarez
Social + Creative Strategy @ McCannNY
- Role
- Social Strategy Director at McCANN New York
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Amanda Álvarez
Amanda Álvarez: A social expert, driving creative digital strategy + brand content for their clients across industries; a culture-driver, inserting brands into trending conversations; a competitive gamer + member of the Philadelphia sports clergy. They always know what\'s trending just as well as they know the final stats from Super Bowl LIX - GO BIRDS! If you\'re looking for the most up-to-date WNBA and NBA news and culture recaps, they\'ve got you covered there too. Amanda is a graduate of the Boston University College of Communication, where they earned a bachelor\'s degree in Public Relations, Advertising, and Applied Communication, with a concentration in political science. Currently, they sit on the McCann Content Studios team, supporting Reckitt and other brands. Previously, Amanda led work on a number of CPG brands, like Cheez-It\'s first Basketball campaign and Rice Krispies Treats\' Social Strategy, and led Tylenol\'s sports creative strategy and Weber Shandwick\'s relationship with X (formerly known as Twitter).
Experience
Social Strategy Director
Oct 2025 — Present · New York, NY, US
Education
Boston University
Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication
2012 — 2016
Merion Mercy Academy
High School Diploma
2008 — 2012
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