Aakarshit Choudhary
Frontend Engineer (SDE-1) | Next.js (SSR/ISR) | Performance Optimization | 1M+ Users | Reduced Infra Cost 75%
- Role
- Frontend Developer at Rentickle
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Aakarshit Choudhary
Frontend Engineer (SDE-1) building scalable, SEO-optimized web applications using React, Next.js, TypeScript, JavaScript, and SSR/SSG/ISR.At Rentickle, I improved web performance for 100K+ weekly users by reducing bundle size from 6MB → 600KB, improving Core Web Vitals from 17% → 53%, and cutting Vercel infrastructure costs by 75%.I focus on web performance optimization, scalable frontend architecture, reusable UI systems, secure authentication (NextAuth, BFF), and conversion-driven engineering.Open to SDE-1 Frontend roles in product and startup teams where performance, scale, and ownership matter.
Experience
Frontend Developer
Jul 2024 — Present · Gurugram, IN
Rebuilt and optimized a multi-product web platform using Next.js and TypeScript, improving performance and scalability for 100K+ active weekly users.* Cut bundle size from 6 MB → 600kb by migrating to Lucide Icons and optimizing assets, improving load efficiency and mobile performance.* Boosted Core Web Vitals from 17% → 53%(mobile) and 72%(desktop), driving a 13% increase in conversion rate and rapid growth to 800K+ visitors post-launch.* Built an accessible, reusable UI component library, streamlining future development and reducing implementation time by 30%.* Implemented SSR and code-splitting, reducing First Contentful Paint (FCP) from 2s → 1s and Largest Contentful Paint (LCP) from 37s → 12s, while enhancing SEO and crawlability.
Education
Noida Institute of Engineering & Technology
Bachelor of Technology - BTech
2019
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