Aagam Jain
Associate Director, Growth @Tata Digital
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WORK HISTORY
Associate Director, Growth @Tata Digital
Bengaluru, IN
I lead the Customer Retention & Events charter at Tata Neu, focusing on driving loyalty, engagement, and platform growth.1. Customer Retention- Improved active customer base and cross-category activation- Enhanced revenue per spend with data-driven offers- Improved repeat purchases for fast-moving categories and drove first transactions from engaged users.2. Loyalty: Led the go-to-market strategy for the NeuPass loyalty program, improving contribution margin. Events lead: Spearheaded the Tata Neu Rewards League, boosting new customers and cross-category activations. Managed platform-wide sale events. Awarded the Fireball award for enterprise impact.
EDUCATION
Indian Institute of Technology (Banaras Hindu University), Varanasi
Bachelor of Technology (B.Tech.), Civil Engineering
Kendriya Vidyalaya no.1 Indore
Senior Secondary School, Science
Indian School of Business
Post Graduate Programme in Management, Strategy & Leadership and Marketing
SKILLS
ABOUT AAGAM JAIN
With 7.5+ years of diverse experience across growth strategy, category management, program management, and go-to-market strategy, I specialize in driving impactful business outcomes. My career journey spans building products and programs from 0 to 1, leading growth in startups like OYO, scaling early-stage ventures like Park+, and innovating within tech giants like Tata Digital.Currently, leading the customer retention charter at Tata Neu, I have spearheaded initiatives like the NeuPass loyalty program and the IPL Tata Neu Rewards League, contributing to significant customer engagement, acquisition, and retention improvements. My expertise in cross-functional leadership and data-driven decision-making enables me to deliver tangible results and scale sustainable growth strategies.An ISB graduate and IIT-BHU alum, I thrive on tackling complex challenges with a structured and collaborative approach. Outside of work, I am passionate about trekking, fitness, and planning immersive travel experiences.Key Expertise: Growth Strategy | Category Management | Program Management | Retention | P&L Ownership | Business DevelopmentLet’s Connect: a••••••••@pgp.isb.edu
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