Amit Kumar
Driving Growth in FinTech | AI/ ML, Digital Transformation Expert | CMO at JMR Infotech
- Role
- Chief Marketing Officer at Jmr Infotech
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Amit Kumar
A passionate marketing professional who can direct an organization in the visioning and execution of a marketing strategy. Skilled in effective marketing, branding, strategic planning, team building and mentoring.•23 years of marketing experience across Fortune 100 companies, mid-sized enterprises and small business start-ups, consistently focused on adding incremental value and mitigating risks.• Evangelist and strategic marketer capable of driving high profile efforts across companies to help them innovate and maximize share of voice in the market. Proficient in corporate & marketing strategy, integrated digital marketing, content marketing & product marketing.• Executive leadership level contributor responsible for marketing Information Technology solutions at IT corporation that sells its technology to larger organizations.
Experience
Chief Marketing Officer
Feb 2025 — Present · Bengaluru, IN
Results-driven CMO architecting JMR Infotech\'s marketing function to ignite growth, amplify brand presence, and dominate the FinTech and IT services landscape. Expertise: strategic vision, brand narrative, digital mastery, demand generation, sales enablement. AI/ML and automation drive transformative marketing and demonstrable ROI.Strategic Direction:Developing a comprehensive, business-aligned marketing strategy. Defining and championing JMR Infotech\'s brand vision. Leading market research and competitive analysis. Establishing a robust thought leadership platform.Marketing Engine:Orchestrating multi-channel demand generation. Directing data-driven digital marketing (SEO, PPC, social, web). Deploying strategic content marketing. Executing impactful PR campaigns. Designing targeted event marketing. Developing a comprehensive sales enablement program.Team & Collaboration:Building, mentoring, and empowering a high-performing marketing team. Forging cross-functional partnerships. Establishing and managing strategic agency relationships.Measurement & Optimization:Rigorously tracking and analyzing marketing performance. Leveraging marketing automation and analytics for continuous improvement. Strategically allocating and managing budget for maximum ROI.Innovation Catalyst:Continuously exploring and integrating emerging technologies (AI/ML, automation). Fostering a culture of experimentation and pushing marketing innovation boundaries.Leadership Signature:Data-driven decision-making, compelling communication, FinTech/IT services acumen, creative vision, results-oriented execution, agile adaptability.Focused on architecting impactful results at JMR Infotech.
Education
Delhi University
Bachelor of Arts, English
1994 — 1997
Indian Institute of Planning and Management
MBA, Marketing & Finance
1997 — 1999
Rajendra Vidyalaya
ISC, English, Physics, Chemistry, Maths
1992 — 1994
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